These emails were designed for a virtual beer brewing event held for top-tier MNJ Technologies customers and prospects. The initial email invite was sent to the target audience and allowed the recipient to click to register/rsvp via Eventbrite. A second reminder email containing important information and a link to join went to all who registered prior to their selected event date. Each attendee received a brewing kit with equipment and ingredients before the event. City Brew Tours instructed the brewing portion of the live event after a brief welcome and short presentations by sponsors. A thank you email linking to a short survey was sent to attendees afterwards. All three event dates were sold out within days of the initial email invite. There was so much interest that a waiting list was created in anticipation of adding more event dates.
Role: Designer/Art Director, Copywriter (on select copy), Editor Software: InDesign, Illustrator